Now I have looked at some initial ideas and created some brainstorms which show my own ideas I have decided that the next step is to look at DVD trailers which have already been created. I want to pick out the strong points in these and then the weaknesses and take inspiration for my own trailer. I want to stick to my own film Genre as this seems to make most sense and will give me the most inspiration. I may even concentrate this even further to only look at films which include the actors in my film as these trailers could then also be used for clips in my own trailer. Below show the DVD trailers along with my thoughts and comments on various factors.
Sex And The City 2:
http://www.youtube.com/watch?v=X5-aOpznm44
This is the first DVD Trailer I have reviewed. This is based on the fact that it is most like the film I have created and hence I hope to be able to find some inspiration from this. I will start by looking at the good aspects of this DVD trailer. The first aspect which I like about this trailer is the music. This is relatable to the film and hence works really well. The very first frame in this trailer is the authorised preview screen. This is something which I had forgotten about completely and hence something I will have to use in my own trailer. This trailer uses huge amounts of film footage. My DVD trailer will show a lot less of this naturally because my trailer can only be 1 minute long however I feel this means the footage I need to pick has to be more specific. This trailer tends to start with the bad aspects and then develop to the happier more exciting plot. This was separated with a text frame which has the release date. This works well and I feel that I could use this idea. I don't feel that the ending of this trailer is as good as it could be as it ends on a strange note. I feel this trailer lacks comedy and I would somehow like to incorporate this into my trailer. Overall I feel that the sequence of this trailer could be used and that this has confirmed that my choice of music is key.
The Holiday:
http://www.youtube.com/watch?v=vzUb1fOVjYU
The Holiday is the second film I have looked at, this is based on the factor that Cameron Diaz is an actor in this film. Like with the previous trailer this is also a lot longer than my specified time and hence I would need to cut out a lot of the in film footage to make it work. It does however also have the authorised preview screen. The first thing I noticed about this trailer is the change in music. Neither of the songs are common however they change based on the mood of that aspect. Like the Sex And The City trailer this trailer also puts the emotional/sad part at the beginning with some slow music and then changes to the up beat music when the vibe changes. This seems to work really well however I question how well this would work with only one minute of trailer. This trailer does show more funny clips which makes it more appealing to me. This trailer ends by showing all of the cast information and the release date. This does seem to work but would then mean that I wouldn't need to separate my trailer with the release date in the middle and this is hence something to think about.
Friends With Benefits:
http://www.youtube.com/watch?v=iJS-wWqVAyk
Friends With Benefits is the third film I have looked at, this is based on the factor that Mila Kunis is an actor in this film. Like with the previous trailer this is also a lot longer than my specified time and hence I would need to cut out a lot of the in film footage to make it work. This trailer starts with the authorised preview frame, I now see the importance of this as it has been used in every trailer so far. This is my least favourite trailer so far as I feel it goes into too much detail about the film. The trailer shows all film footage and little of anything else. The song choice is good although not particularly noticeable or recognisable and I feel that it could be improved with a catchier song. This trailer tends to show the basic information about the cast and release date throughout the trailer rather than in one section and I personally don't like this. I feel having the information on a blank frame is more memorable than having it on the screen with film running in the background. Overall I don't feel that I will be taking much from this trailer.
Dear John:
I used this film in the other two aspects of my existing products and hence I decided to use this trailer.Like with all of the previous trailers this is also a lot longer than my specified time and hence I would need to cut out a lot of the in film footage to make it work. This trailer starts with the authorised preview frame. This trailer uses a mixture of film sounds and a background song. This does work well however I think it would be a hard element to achieve as I would need to get the volume of each just right. This trailer acts as a timeline as to what happens from the beginning to the end of the film. As I have mentioned previously I do like this however I feel that a one minute trailer probably couldn't accommodate such a feature. The end of this trailer is really good, it has clear frames which hold all of the film information. It finally ends with the release date. I feel this is one of the most important pieces of information and ending on this note seems like a good idea.
The Other Woman:http://www.youtube.com/watch?v=hxuwBXPITEk
This is a very new film trailer and that is one of the reasons I decided to use it. I wanted to compare this new film trailer with those above which are at least a couple of years old. The second reason for choosing this film trailer was the fact that Cameron Diaz is a staring actor. This could mean that the trailer has footage which I could use for my own DVD trailer. This trailer starts with the authorised preview frame. This trailer uses music in places but leaves room for the film footage including voice overs. There are also a mixture of songs throughout to go with the different themes. This works based on the length of the trailer however I don't feel this would work with my one minute slot. The final song in the film is a very well known song in the charts, this plays while the film information is playing and hence you now associate the song to the film. I feel this is a good idea however I think I prefer the background music used on the previous trailer. This film trailer is funny and hence it catches your attention very quickly, so much so that this is actually a film I now want to go and watch! This is one of the only film trailers which I feel has used a colour scheme on their film information frames and I feel this is an aspect I would definitely like to use.
Overall I feel that these DVD trailers have given me aspects which I can use in my own trailer but also elements to steer away from. I see the importance the song choice can make along with the idea of incorporating the films colour scheme. Making the trailer memorable is key and this is often achieved using entertaining clips. I also now know that I need to use the authorised preview screen and this is something I need to look into further.
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